Which Are the Best Chinese Automobile Brands?

By AaronLi

September 13, 2025 31 min read

Which Are the Best Chinese Automobile Brands?

China's automobile industry started relatively late. In the early stage of development, it mainly carried out joint ventures and cooperation with automobile manufacturers from automobile industry powers such as Japan, Germany, and the United States, and gradually realized independent production. However, in the field of fuel-powered vehicles, due to the fact that early-mover countries laid out and occupied a large number of technical patents a long time ago, Chinese fuel-powered vehicles have long been unable to break through technical bottlenecks. Although they have built a certain price advantage relying on lower production costs, there is still a significant gap in core technical competitiveness compared with international established automobile manufacturers.

The rise of new energy vehicles has brought a new development opportunity to China's automobile industry and become a key track for achieving a "corner overtaking". In this emerging field, China has actively invested in research and development, accumulated a large number of technical patents, and is currently in a leading position in the world. Even traditional automobile giants such as Daimler and Toyota are difficult to compete with Chinese automobile manufacturers in terms of new energy vehicle technology.

Some people believe that the vigorous development of China's electric vehicle market benefits from government subsidies. In fact, the early government subsidy policy mainly provided financial support to electric vehicle R&D enterprises, not directly to consumers. At that time, the driving range of pure electric vehicles was only about 200 kilometers, which had great limitations in practical use and was difficult to be fully launched into the market. It was not until around 2020 that with the continuous progress of technology, the driving range of electric vehicles has been greatly improved, and now it is close to 1000 kilometers, that the actual sales volume of electric vehicles began to increase significantly.

Against this background, China's electric vehicle market presents a prosperous scene of a hundred flowers blooming. A large number of emerging electric vehicle enterprises such as BYD and Li Auto have risen rapidly, showing strong market competitiveness. At the same time, traditional fuel - powered vehicle enterprises such as Geely and Great Wall have actively transformed and achieved remarkable results in the field of new energy vehicles, becoming successful models of industrial transformation. Foreign - funded brands such as Tesla have also deeply integrated into the Chinese market through localization strategies, further intensifying the fierce market competition. Next, we will sort out the most popular automobile brands in the current Chinese market, provide you with comprehensive references when purchasing a car, and help you make a more appropriate choice.

BYD

BYD is one of Tesla's largest global competitors in the field of electric vehicles. In 2024, BYD's global sales volume reached 4.27 million vehicles, while Tesla's sales volume in the same period was 1.789 million vehicles. The competitive pattern between the two in the global new energy vehicle market is particularly prominent.

BYD's predecessor was a battery enterprise established in Shenzhen, China in 1995. Thanks to the founder's R&D background, after its establishment, BYD quickly became a procurement choice for a large number of suppliers with its high - quality batteries and more competitive prices, especially in the emerging electronic consumer goods fields such as mobile phones and computers.

In addition to the battery business, BYD also laid out the field of hardware production and R&D very early. The core hardware of many well - known mobile phone brands is OEM (Original Equipment Manufacturing) by BYD, such as Apple, Xiaomi, Huawei, OPPO and so on. These two core business experiences have laid a solid industrial foundation for BYD's subsequent entry into the automobile industry.

Since 2003, BYD has officially entered the automobile field and obtained the qualification for automobile manufacturing by acquiring a local Chinese automobile enterprise. At that time, the pure electric battery technology was not yet mature, so BYD took the lead in developing the plug - in hybrid technology route, and thus achieved initial success in the Chinese market.

In 2008, BYD was recognized by Warren Buffett, who subscribed for 10% of its shares to support the R&D of new energy vehicles. In the following 14 years, this investment has brought a cumulative return of 26 times to Buffett, which is regarded as a classic successful case in his investment career. However, BYD's automobile business developed relatively slowly for a long time after that, and it was not until the launch of the Blade Battery around 2020 that it achieved a key breakthrough.

The core pain point of traditional power batteries is their low safety - once they are subjected to a large pressure impact, they are prone to explosion and fire, which is a problem that has plagued the industry for decades. With more than ten years of technical accumulation, BYD has developed the Blade Battery that will not be damaged even if punctured by a blade, which has solved this industry pain point at one stroke. The video corresponding to the following link is BYD's famous battery needle puncture test:

In addition to battery technology, BYD has technical advantages in all fields of the entire industrial chain of electric vehicles. Even the intelligent capability, which was once regarded as a shortcoming a few years ago, has now been greatly improved. For example, BYD has spent a lot of money to recruit a large number of engineers from Baidu, a giant in China's autonomous driving field, and established an autonomous driving research institute. After more than 3 years of technical accumulation, its intelligent level has ranked among the leading in the industry. It also launched the "Intelligent Driving Equality" strategy in 2024, equipping L2 - level assisted driving functions to models with a price of less than $10,000.

At present, BYD has a large vehicle series matrix, covering 5 vehicle series in total, and its price range fully covers low, medium and high levels. Many people still mistakenly believe that BYD only produces affordable models. In fact, this perception has long been outdated. The core reason is that high - end product lines such as Denza and Yangwang operate as independent brands, not only having exclusive publicity systems, but also establishing independent sales networks. From the perspective of brand presentation, they seem to have no connection with BYD's main brand. BYD's core purpose of this move is to shape the high - end brand tone, and this strategy is completely in line with the underlying logic of marketing.

Series	Module	Model	Body Type	Price
Dynasty Series	Qin	Sedan	DM-i / EV	10000
	Yuan	SUV	EV	11000
	Song	SUV	DM-i / EV	18543
	Han	Sedan	DM-i/DM-p / EV	24114
	Tang	SUV	DM-i/DM-p / EV	25685
Ocean Series	Seagull	Microcar	EV	10000
	Dolphin	Small Car	EV	14200
	Destroyer	Sedan	DM-i	14500
	Seal	Sedan	EV	25000
	Frigate	SUV	DM-i/DM-p	26000
Fangchengbao	3	Off-road Vehicle	Hybrid	19000
	5	Off-road Vehicle	Hybrid	33000
	8	Off-road Vehicle	Hybrid	54200
Mao Meng	N7	SUV	EV	34200
	N8	SUV	DM-p	46000
	D9	MPV	DM-i / EV	49000
Yangwang	U8	SUV	REEV	156800
	U9	Supercar	EV	240000

Affected by market fluctuations, the above prices may vary. If you want to obtain the accurate quotation for BYD automobile exports, it is recommended to contact ZEEX AUTO for consultation.

Xiaomi

Xiaomi Auto can be regarded as a very breakthrough existence in the development history of Chinese automobiles. In the industry, few automobile enterprises can show such a rapid growth momentum as Xiaomi Auto since its entry into the market, and its development speed has refreshed the outside world's perception of new - force automobile enterprises.

The founder Lei Jun is a legendary serial entrepreneur. After graduating from university, he devoted himself to the entrepreneurial wave, and the businesses he was involved in have competed with international technology giants such as Microsoft, Amazon and Apple. However, in Lei Jun's view, until the establishment of Xiaomi Mobile Phone, his previous entrepreneurial experiences were not really successful. The core reason is that he has never led an enterprise to enter the world's top 500, and this goal has become an important driving force for him to continue moving forward.

Entering the automobile industry is regarded by Lei Jun as his "last entrepreneurship". For this reason, he has devoted all his abilities and resources, and has shown a desperate determination from strategic layout to resource investment, vowing to realize his long - standing industrial ideal in the automobile field.

There are often voices from the outside world that Xiaomi Auto's success is due to accidental opportunities, but this is not the case. The rapid rise of Xiaomi Auto is rooted in its in - depth product spirit - from design to configuration, it strives to achieve the ultimate in almost every link. In terms of styling design, the Xiaomi SU7 is often mentioned for its similarity to Porsche due to its unique sports style, while the YU7 reminds people of Ferrari with its dynamic lines. In terms of core parameter configuration, Xiaomi Auto directly carries out "close competition" with Tesla, and has achieved a slight lead in most key parameters. Finally, in terms of pricing strategy, Xiaomi Auto has successfully created a high - cost - performance advantage with a price positioning slightly lower than that of its peers, accurately hitting the pain points of market demand.

Click the picture to view the complete electronic form.

From an objective point of view, the product experience of Xiaomi Auto is first - class. Whether in the exquisiteness of interior configuration, the comfort of space layout, or the convenience of human - computer interaction, it shows obvious advantages compared with Tesla, which is slightly inferior in these dimensions.

Nowadays, whether on the streets of Chinese cities or in every corner of the world, driving a Xiaomi Auto will always become the focus of attention and easily attract the eyes of passers - by. If you also have the need to purchase a Xiaomi Auto, you are welcome to send an email to inquiry@zeexauto.com to obtain more detailed information and professional services.

Geely

The Chinese characters "吉利 (Geely)" imply "auspicious and smooth" in the Chinese context. This automobile enterprise, which carries good expectations, has taken a unique development path since its birth in the 1990s. Different from most early state - owned fuel - powered automobile enterprises in China, Geely entered the market as a private enterprise. It not only survived successfully in the fierce market competition, but also gradually developed and grew, which shows its strong market adaptability and operational resilience.

After decades of in - depth cultivation, Geely has built a huge brand matrix covering different positioning and different markets. Now, well - known brands such as Volvo, Lotus, Zeekr, Galaxy, Lynk & Co and Geometry all belong to the Geely system. The following combing of its core sub - brands can intuitively show the breadth and depth of its product layout:

Geely Auto: As the core subsidiary of Geely Holding, it is positioned in the mass market, with "cost - effectiveness + technological innovation" as its core competitiveness, and is the main force of the group's sales volume. Representative models include the Emgrand series, which has long been among the top sellers in compact cars, the Xingyue L, which focuses on the home SUV market, and the Boyue PRO, which combines practicality and a sense of technology.
Lynk & Co: A global high - end brand jointly established by Geely and Volvo. Relying on the CMA (Compact Modular Architecture) jointly developed by the two parties, it focuses on the labels of youthfulness and technology. Its products not only cover the domestic market, but also successfully export to Europe, realizing "Chinese brand, global sales". The Lynk & Co 01 (compact SUV), the performance - oriented Lynk & Co 03+ (sports sedan), and the medium - and large - sized luxury SUV Lynk & Co 09 are all representative products in their respective market segments.
Volvo: In 2010, Geely acquired Volvo's car business for $1.8 billion. This cross - border acquisition has also become a milestone event in the history of China's automobile industry. As a luxury brand originating from Sweden, Volvo has always been famous for its top - notch safety performance and simple Nordic design style. Its models such as the XC90 (medium - and large - sized luxury SUV), the S90 (medium - and large - sized luxury sedan), and the new all - electric flagship EX90 continue to lead the safety standards in the luxury market.
Zeekr: An independent sub - brand under the Geely Group focusing on the high - end pure electric field. It is built based on Geely's independently developed SEA (Sustainable Experience Architecture) pure electric architecture, focusing on "high performance + luxury intelligence", and directly competing with high - end new energy brands such as Tesla and NIO. Models such as the Zeekr 001 (shooting brake sports car), the Zeekr 009 (luxury pure electric MPV), and the Zeekr X (compact luxury pure electric SUV) have gained a large number of users' favor with their differentiated positioning.
Polestar: A high - end pure electric brand jointly held by Geely and Volvo (Geely holds 51% of the shares). It is characterized by forward - looking design language and extreme performance, and mainly competes with the Tesla Model 3. The currently on - sale models such as the Polestar 2 (pure electric sedan) and the Polestar 3 (pure electric SUV) all show distinct brand personalities in terms of design and driving control.
Proton: Malaysia's national automobile brand. After Geely acquired 49.9% of its shares in 2017, it transformed Geely's mature models into products that meet the needs of the Southeast Asian market through "technology output + localization transformation", such as the Proton X50 (compact SUV) and X70 (medium SUV), helping Proton achieve a significant increase in sales in the Southeast Asian market.
Lotus: A legendary British sports car and racing brand founded in 1952. After Geely acquired 51% of its shares in 2017, it promoted the brand to start a comprehensive electrification transformation. Today's Lotus not only retains the handling genes of traditional sports cars, but also integrates modern electric technology. Its representative models include the Emira, the swan song of fuel sports cars, the all - electric supercar Evija, and the all - electric luxury SUV Eletre.
Yutong Remote: The first domestic brand focusing on new energy commercial vehicles. It focuses on the electrification transformation in the commercial vehicle field, and its products cover new energy light trucks, heavy trucks, buses and other categories, providing green travel solutions for logistics, passenger transportation and other industries.
Radar Auto: A sub - brand under Geely focusing on the electric pickup truck track. It takes "outdoor multi - scenario electric travel" as its core positioning. Its first model, the Radar RD6, accurately meets the needs of outdoor scenarios such as camping and off - road with its large - capacity battery, external discharge function and other characteristics.
London Electric Vehicle Company (LEVC): A brand fully owned by Geely. The TX5 taxis it produces are classic symbols on the streets of London. In recent years, LEVC has accelerated its transformation to new energy, focusing on the R&D of hydrogen fuel cell taxis, and promoting the zero - carbon upgrade of London's public transportation.
Smart: A brand jointly established by Geely and Daimler Group (each holds 50% of the shares). Relying on Geely's pure electric technology and Daimler's design capabilities, it has transformed into a brand focusing on pure electric models, focusing on "compact and flexible + high - end intelligence". Its representative model, the Smart #1, has become a popular choice for young urban users with its cute shape and intelligent configuration.

In the track of new energy transformation, Geely also started relatively early. In the early years, in order to solve the problem of digesting the market of low - range electric vehicles, Geely launched the shared car platform "Caocao Chuxing" in Shenzhen. Now, Caocao Chuxing has completed the transformation to an online car - hailing platform and has grown into one of the leading online car - hailing enterprises in China, becoming an important part of Geely's electrification ecosystem.

Similar to BYD, Geely has profound technical accumulation and industrial advantages in the core basic fields of new energy vehicles - batteries, motors, and electronic control (the "three - electric system"), which has laid a solid foundation for its electrification transformation. However, Geely once faced the shortcoming of relatively weak intelligent capability, which once became an "anxiety point" for its development. Fortunately, Geely solved this problem through in - depth cooperation with Baidu: the two sides first jointly established an intelligent automobile joint venture, and then a large number of Baidu's core intelligent driving talents joined Geely, directly promoting Geely's intelligent driving technology to achieve a "leapfrog improvement". At present, Geely's intelligent level has ranked among the first echelon of the industry. Taking the Zeekr brand as an example, the intelligent driving system it is equipped with has the strength to compete head - to - head with XPeng Motors, becoming an important breakthrough for Geely in the intelligent track.

Chery

Chery Automobile established a clear "going - global strategy" as early as the early stage of its development. Relying on forward - looking layout, its overseas market performance is particularly outstanding - now, 50% of its annual sales come from overseas markets, making it a typical representative of the "overseas - oriented" Chinese automobile enterprises. What is more worthy of attention is that Chery does not simply rely on export trade, but promoted overseas localization operations very early, realizing localization from automobile production to after - sales service, which further consolidated its competitiveness in the overseas market.

The following is a combing of Chery's production bases in some countries around the world:

Country	Production Base Name
Malaysia	Inokom Corporation Sdn. Bhd., Kulim Plant
Russia	Avtozavod Saint Petersburg
Malaysia	Chery Corporate Malaysia Sdn. Bhd. (CCMSB), Shah Alam plant
Indonesia	PT Handal Indonesia Motor (HIM), Bekasi plant
Vietnam	Omoda & Jacoe Automobile - Geleximco, Thai Binh Plant
Pakistan	Ghandhara Automobiles Limited, Bin Qasim Plant
Brazil	CAOA Chery Brasil, Jacareí
Brazil	CAOA Chery Brazil, Anápolis Plant
Italy	DR Automobiles srl, Macchia d’Isernia Plant
Egypt	GB Auto S. A. E., Cairo Plant
Uzbekistan	Asaka Motors International, Syrdarya Plant
Uzbekistan	ADM JIZZAKH LLC plant
Spain	Barcelona Decarbonisation Hub
Russia	ZAO AvtoTOR, Kaliningrad Plant

In addition to the widely distributed overseas production bases, Chery Automobile has also built a complete after - sales service system around the world. At present, it has more than 3,000 self - built service outlets covering many countries and regions. These outlets can not only provide timely maintenance and repair services for local users, but also let consumers who import Chery automobiles from China not have to worry about subsequent support.

If there is a Chery service outlet in your city, then choosing to import a Chery automobile from China is undoubtedly a high - cost - effective and after - sales secure choice - you can not only enjoy the product strength of Chery Automobile, but also rely on the localized service outlets to obtain convenient and efficient car - using support.

Tesla

Tesla officially entered the Chinese market in 2019, and its development in China has received strong support from the Shanghai Municipal Government - it not only obtained preferential land resources to help it quickly build a super factory, but also during the epidemic period, relevant departments made every effort to ensure that Tesla's production and operation were not seriously affected by guaranteeing the supply chain and coordinating production resources, laying a solid foundation for its development in China.

At present, the models produced by Tesla in China have achieved a high degree of localized procurement, with 95% of the parts supplied by local Chinese enterprises. This layout not only brings significant cost advantages, but also ensures the quality of parts relying on the mature system of China's supply chain. Taking the core power battery as an example, Tesla mainly cooperates with CATL (Contemporary Amperex Technology Co., Limited), China's largest power battery manufacturer, which further consolidates the performance and reliability of its products.

The Chinese market has become a key part of Tesla's global territory, contributing about 40% of its global sales volume. It is worth noting that many Chinese consumers have a strong sense of brand identity with Tesla. In addition, due to its domestic production attribute in China, many people regard it as a "localized model" and choose Tesla as their first car in life, which shows its popularity in the domestic market.

Just like the distinctive and adventurous personal style of the founder Elon Musk, the Tesla brand also presents distinct characteristics of "outstanding advantages and disadvantages". Its core competitiveness focuses on the excellent driving experience: the steering wheel control is accurate and stable, and the motor response speed is fast and sensitive. This refinement of driving texture makes it difficult for many peer automobile enterprises to match. However, the brand also has obvious controversial points - the interior design is relatively simple, and the workmanship precision of some models fails to meet the expectations of consumers at the same price level. These aspects often become the focus of market discussion and criticism.

In addition, Tesla also maintains a high popularity in the domestic used car market, and models in good condition are often in great demand. If you encounter a favorite Tesla used car in the process of choosing a car, it is recommended to seize the opportunity to lock the order as soon as possible to avoid missing the favorite car due to hesitation.

Li Auto

Among the three Chinese electric vehicle start - ups that were once regarded as the most promising, namely Li Auto, XPeng Motors and NIO, Li Auto has long been in the "leading position", and its development path and strategic choices have always attracted much attention from the industry.

Li Auto was established in Beijing in 2015. The brand name comes from the surname of the founder Li Xiang, and it has a profound industry accumulation behind it - Li Xiang founded AutoHome, China's largest automobile media platform, right after graduating from high school. The platform successfully listed on NASDAQ in 2013, and this entrepreneurial experience also laid a profound insight into market demand for his subsequent entry into the automobile manufacturing industry.

In the early stage of its establishment, Li Auto chose a differentiated track: focusing on the extended - range hybrid technology, which was one of the least promising routes in the industry at that time. The core logic of choosing this direction comes from Li Xiang's accurate judgment of market pain points - at that time, the power battery technology was not yet mature, and the driving range of pure electric vehicles could not meet the users' long - distance travel needs. The extended - range hybrid could just solve the "range anxiety". At the same time, Li Auto also established a clear product positioning: focusing on family users, and only launching large - sized SUVs or MPVs to adapt to the multi - person travel scenario with super large space, directly hitting the core needs of family cars.

This dual accurate layout of "technical route + product positioning" made Li Auto's first model a great success as soon as it was launched. By the time the model was discontinued, the cumulative sales volume had exceeded 200,000 units. Li Auto also became the first brand among Chinese electric vehicle start - ups to achieve profitability, which fully verified the correctness of its initial strategy.

Moreover, Li Auto's extended - range hybrid route has unexpectedly opened a breakthrough in the overseas market - in high - latitude regions such as Central Asia and Russia, the cold winter climate leads to a significant reduction in the range of pure electric vehicles, and local users have a much higher demand for hybrid models than pure electric models. Li Auto has quickly gained favor with its highly adaptable products. Due to its high pricing, Li Auto is classified into the luxury car camp in these markets; at present, Li Auto has specially set up an overseas team to deeply cultivate these regions, and at the same time continuously optimize localized services to further improve the user experience.

However, with the rapid iteration of power battery technology, the range of pure electric vehicles has been able to approach 1,000 kilometers, and the core advantage of the early extended - range route (solving range anxiety) has gradually weakened. Li Auto is also facing urgent pressure to transform to pure electric vehicles. For this reason, Li Auto launched its first pure electric large - sized MPV, the Li Auto Mega, last year. The price of this car is about $70,000, and it became the best - selling pure electric MPV model in this price segment after its launch, firing the "first shot" for its transformation to pure electric vehicles.

In 2024, Li Auto's layout of pure electric products has further accelerated: the pure electric model Li Auto i9 has been officially launched recently, and it is expected to launch the pure electric SUV Li Auto i6 with a lower price in September. It is worth noting that Li Auto's pure electric models have inherited the core advantages of its previous hybrid products - large space, high intelligence and high - end positioning. However, this mature strategy is facing increasingly fierce market competition. Models cooperating with Huawei, NIO and other enterprises are all competing in the same track, squeezing the market space.

If you continue to pay attention to Li Auto, the progress of its transformation to pure electric vehicles is the core focus - the effect of this transformation will directly determine Li Auto's future development prospects and market space, and is also the key to judging whether it can maintain a leading position in the new round of industry competition.

XPeng Motors

Among the new forces of domestic electric vehicles, XPeng Motors is a very recognizable one - the brand name is directly derived from the Chinese name of the founder He Xiaopeng. This naming logic continues the tradition of classic European and American automobile enterprises, such as Ford and Mercedes - Benz, which are named after the founders' surnames. However, this "naming after a person" method did not conform to the cognitive habit of "low - key and introverted" of most Chinese people at the beginning, and has long been the focus of market controversy.

But with the continuous breakthroughs of XPeng Motors in product strength and market performance in recent years, consumers' acceptance of the brand name has gradually increased. Now, XPeng has become a representative brand of "high - cost - effective luxury cars", successfully reversing the early public opinion impression.

XPeng's first mass - produced model is the small SUV G3. When it was launched in 2018, its range was about 300 kilometers and its price was about $20,000. With its accurate positioning in the entry - level pure electric market, the G3 quickly became one of the most popular electric vehicles at that time, opening the market popularity for XPeng.

The second product, the P7, is the one that really established XPeng's status as a "main model". This medium - sized sedan is still the core pillar of the brand's sales volume. When it was launched in 2020, the starting price was about $30,000, and the top - equipped version could reach $60,000. Its most eye - catching design is the personalized scissor doors, which instantly enhanced the sports attribute and sense of luxury of the product. In terms of appearance, the appearance and recognition of the P7 are at the top level in the Chinese automobile market; and the deeper competitiveness lies in XPeng's taking "intelligence" as the core label - the P7 is the first "masterpiece" model of the brand's autonomous driving technology and intelligent cockpit.

The high - speed navigation assisted driving and urban road assisted driving systems equipped with it are still among the most competitive intelligent driving products in the Chinese market. More importantly, the electronic and electrical architecture independently developed by XPeng has industry - leading advantages. This core technology has even attracted international automobile enterprises such as Volkswagen to sign a cooperation agreement with it, planning to introduce this architecture for their own model R&D. It should be specially noted that the advancement of the electronic and electrical architecture is the core hardware foundation that determines the upper limit of autonomous driving capability. The reason why many automobile enterprises are unable to achieve the same level of intelligent driving functions as XPeng is essentially limited by the gap in hardware architecture. This also confirms from the side that XPeng's competitive advantage with intelligence as the core is becoming more and more critical in the industry's technological iteration.

Since its launch, the P7 has undergone many iterations and upgrades, among which the P7+ and P7 i are milestone revised versions; up to now, the latest generation of P7 has been officially launched. From the market preheating feedback and product strength analysis, this series will still be XPeng's "sales ace" in the future.

In addition to the P series, XPeng's G series (SUV product line) is also an important strategic layout of the brand, which currently mainly covers two models: the medium - sized SUV G6 and the large - sized SUV G9. However, the development of the G series has not been smooth: at the beginning of the G9's launch, due to the confused configuration sorting and complex optional logic, consumers had a vague understanding, which directly led to the decline of marketing reputation and fell into a short - term public opinion crisis.

It was against this background that the G6 emerged as a "rescue model" - it targeted to simplify the configuration options and at the same time controlled the starting price within $30,000, which not only lowered the consumer's choice threshold, but also strengthened the cost - effectiveness advantage. Finally, the G6 successfully reversed the market decline of the G series, not only stabilizing XPeng's share in the SUV field, but also becoming another popular product of the brand.

With the improvement of product layout, XPeng has gradually formed a multi - dimensional blockbuster matrix:

XPeng X9: Positioned as a medium - and large - sized pure electric MPV, it mainly competes with competitors such as BYD Denza series and Voyah Free, with a price of about $50,000. Relying on the adaptability of super large space, intelligent cockpit and autonomous driving, the X9 accurately enters the high - end family and commercial MPV market, filling the gap of the brand in this segmented field.
XPeng Mona03: One of the best - selling models under XPeng at present. This high - appearance sedan has a starting price of only $40,000 and has a special "origin" - it is derived from the unfinished R&D model of Didi acquired by XPeng, and was initially positioned as a high - end online car - hailing. However, with its outstanding appearance design, high intelligence level and excellent product quality, the Mona03 not only met the needs of the online car - hailing market after its launch, but also won the favor of a large number of ordinary consumers. What is particularly crucial is that the Mona03 became a "life - saving blockbuster" when XPeng encountered business difficulties, helping the brand's sales return to the forefront of the electric vehicle industry and successfully resolving the phased crisis.

In terms of international layout, XPeng's actions are not too late - it has established a number of sales partners and channel networks in Europe and North America to try to open the overseas market. However, affected by factors such as policy restrictions in some countries and the pace of localization adaptation, XPeng's expansion in the overseas market is relatively slow and has not yet formed a large - scale breakthrough.

If you have a need to purchase an XPeng model now, you can contact Chinese automobile dealers, who will provide you with car purchase support through compliant channels to help you obtain the desired model.

NIO

As a representative brand in China's high - end electric vehicle field, NIO has always based itself on differentiated innovation - its core feature, the "battery swapping mode", has completely reconstructed the energy supplement experience. The battery swapping time is even faster than the refueling speed of traditional fuel - powered vehicles, fundamentally alleviating users' "range anxiety" and "energy supplement waiting anxiety". However, behind the battery swapping mode is heavy asset investment: the construction, layout and operation of battery swapping stations require a lot of funds, which also brings considerable financial pressure to NIO's long - term development.

To support business expansion and technological R&D, NIO has become one of the "most capable of financing" enterprises among China's emerging electric vehicle brands: it has not only received support from Chinese state - owned capital venture capital, but also attracted international large - scale capital such as Middle Eastern capital to enter. Up to now, the cumulative financing amount has exceeded $20 billion, providing a solid financial guarantee for its technological iteration and market expansion.

In the process of brand high - endization, NIO is undoubtedly successful - its brand tone of "high - end intelligence" has been fully recognized by the market, and it has become one of the first choices for many high - income groups to purchase luxury electric vehicles. However, the high - end positioning also brings obvious shortcomings: the high product pricing makes it difficult for the sales scale to compete with automobile enterprises focusing on the mass market. This "sales bottleneck" has made NIO fall into significant development anxiety in recent years.

To break this dilemma, NIO chose to expand the market downward with the "sub - brand" strategy and launch more affordable low - priced models: the "Ledao Auto" and "Yinghuo" sub - brands launched successively in the past two years have locked the product price within $30,000, accurately entering the mid - range market. The low - price strategy took effect quickly. In 2024, the L60 model under NIO's Ledao brand became one of the most popular SUVs in the market with its high cost - effectiveness and product strength, which not only brought sales growth to NIO, but also injected sufficient impetus into the subsequent development of the main brand.

The following is a combing of NIO's brand matrix. If you have further questions about the configuration, price and other information of each brand's models, you can contact ZEEX AUTO at any time to get professional answers:

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Great Wall

Great Wall Motor is a very traditional automobile brand in China. Its most famous models are pickup trucks, Haval and Tank. The founder has always shown himself in a tough guy image.

Like traditional fuel - powered vehicle brands, Great Wall Motor has also encountered great pressure in the electrification transformation and has made a lot of attempts. For example, in addition to fuel - powered vehicles, its best - selling Haval models have also developed hybrid models. Great Wall pickup trucks now sell fuel - powered vehicles, hybrid vehicles and pure electric vehicles at the same time.

The following is a combing of all industrial chains of Great Wall:

Brand	Body	Series/Model	Price	Positioning/Features
NIO (Main)	Sedan	ET5	$35,000	Mid-size coupe, entry-level price with high performance, suitable for young users
	Sedan	ET7	$50,000	Flagship sedan, leaning towards executive positioning
	Sedan	ET9	$95,000	Large flagship sedan, equipped with 900V full-domain high-voltage architecture and other black technologies, suitable for business reception
	SUV	ES6	$40,000	All-round mid-size SUV, main-selling model, cost-effective, suitable for family users
	SUV	EC6	$42,000	Entry-level coupe SUV, young positioning
	SUV	ES7	$53,000	Mid-large SUV, balancing performance and family use
	SUV	EC7	$56,000	Flagship coupe SUV, sporty design with movable rear wing
	SUV	ES8	$60,000	Flagship SUV, focusing on 6/7-seat space and luxury configurations (new model in August 2025)
ONVO	SUV	L60	$22,000	Family SUV, competing with Tesla Model Y
	SUV	L90	$38,000	To be launched in August 2025, standard 85kWh large battery, maximum range 605km
Firefly	compact car	firefly	$18,000	Focus on personalized compact car, 5-door hatchback pure electric, supporting battery swap

Leapmotor

Leapmotor is also an emerging pure electric automobile brand in China. Its product pricing has always been very low, and the current maximum price does not exceed $30,000. Leapmotor's product strength in the price range of $15,000 - $30,000 has posed a substantial threat to BYD, especially in the field of extended - range models (for example, the pure electric range of the C10 is 210km, which is far more than the 110km of the Song PLUS DM - i). Although facing the pressure of BYD's strong strength, Leapmotor's sales performance is still very strong, and its monthly sales volume has once reached 50,000 units.

The following is a combing of Leapmotor's product line:

Product Series	Model	Positioning	Price
T Series	T03	Microcar	7400
Series B	B10	SUV	14200
Series C	C01	Sedan	17100
Series C	C10	SUV	15970
Series C	C11	SUV	18400
Series C	C16	SUV	20970

Huawei Auto

Huawei Auto can be regarded as a very special existence among Chinese automobile brands. In recent years, due to the continuous suppression by the United States, Huawei's mobile phone business has been forced to be spun off. Under this severe situation, opening up a new business growth curve has become its strategic necessity, and the automobile industry has become an important direction for it.

It is worth noting that since Huawei's customer group includes a large number of automobile industry partners, there has long been a clear ban within the company: not directly involved in the whole - vehicle manufacturing. Based on this, Huawei has established a model of in - depth cooperation with traditional automobile enterprises - Huawei takes the lead in core technology R&D, product design and solution output, while traditional automobile enterprises are responsible for the whole - vehicle production and manufacturing. However, Huawei has extremely strict requirements on product quality: many cooperative automobile enterprises need to accept Huawei's standardized processes and management systems during the cooperation process; even some Huawei employees will be stationed in the cooperative automobile enterprises, and further ensure the stability of production efficiency and product quality by deeply participating in the production process.

Facts have proved that this cooperation model has achieved remarkable results and provided a solid guarantee for the quality and market benefits of Huawei Auto. Now, Huawei - related series models have grown into an important force that cannot be ignored in China's new energy vehicle field. From the perspective of market performance, a distinct feature is: as long as it is a price range that Huawei participates in, its competitors will often face huge market impact. Taking the field of extended - range electric vehicles as an example, Li Auto, which has long been a leader in this field, was soon surpassed by Huawei - related models in terms of sales volume after they entered the market.

However, Huawei Auto's product line is relatively complex - on the one hand, it is due to the large number of traditional automobile enterprises it cooperates with, and on the other hand, there are a variety of model categories launched under each cooperation system. Next, I will sort out the details of the automobile models that Huawei has deeply participated in R&D and design.

Series	Model	Energy	Body	Price $
AITO	M5	Hybrid/BEV	SUV	32828
	M7	Hybrid/BEV	SUV	35685
	M9	Hybrid/BEV	SUV	67114
	M8	Hybrid/BEV	SUV	51400
LUXEED	S7	BEV	SUV	35685
	R7	Hybrid/BEV	Sedan	32828
Stelato	S9	Hybrid/BEV	Sedan	44257
MAEXTRO	S800	Hybrid/BEV	Sedan	110000
AVATR	6	Hybrid/BEV	Sedan	27842
	7	Hybrid/BEV	SUV	28557
	11	Hybrid/BEV	SUV	39985
	12	Hybrid/BEV	Sedan	37128

AITO AITO is jointly designed and produced by Huawei and Seres, and was officially released in 2021. The launch of this brand marks the beginning of Huawei's in - depth participation in automobile manufacturing - since then, Huawei has transformed from a simple intelligent driving supplier to a team with the ability of whole - vehicle design and R&D, laying a solid foundation for the launch of more cooperative automobile brands in the future.

As a brand positioned as a high - end SUV, AITO has currently laid out four series of models: M5, M7, M8 and M9, with a starting price of $32,000, which is in the same price range as the Tesla Model Y. However, the best - selling models of AITO at present are hybrid versions, so the market impact on Li Auto is actually more significant. Against this background, Li Auto stopped the production of the Li ONE in advance and launched the L6, L7, L8 and L9 series models to maintain competitiveness, and has now listed AITO as its primary competitor.

It is worth mentioning that Seres was originally an enterprise with low popularity, but relying on Huawei's strong talent advantages and strict product standards, AITO has achieved rapid development, and Seres' stock price has also increased several times, making it one of the most concerned automobile manufacturers at present.

Zhijie Zhijie is a high - end intelligent electric vehicle brand jointly created by Huawei and Chery Automobile. It has the same positioning as AITO, but its product matrix forms a distinct complementarity - Zhijie has only launched sedan models so far, while AITO mainly focuses on SUV models. In terms of pricing, Zhijie is consistent with AITO, with a starting price of $32,000.

From the perspective of the cooperation process, the development of Zhijie is later than that of AITO: at the initial stage of the project launch in 2022, Huawei only served as a supplier of Chery's intelligent products; later, the two parties re - signed a cooperation agreement, and Huawei obtained the leading right in automobile R&D and design. This change also marks the official maturity of Huawei's automobile manufacturing model, and since then, Huawei's cooperation with other automobile enterprises has followed this model.

After obtaining the leading right, Huawei quickly invested about $2 billion in the R&D of new Zhijie vehicles. In 2025, Zhijie was officially spun off from Chery and became an independent automobile brand. However, the price range where Zhijie is located is highly competitive. Well - known models such as the Tesla Model 3 and Xiaomi SU7 all directly compete with it; in addition, the brand was launched relatively late, and there is a certain disadvantage in recognition. At present, Zhijie's monthly sales volume is about 3,000 units, but it maintains a monthly average growth of 30%, and its future sales potential is worth looking forward to.

Xiangjie Xiangjie is an executive - class luxury sedan brand jointly built by Huawei and BAIC (Beijing Automotive Industry Holding Co., Ltd.). The first model S9 has been launched, and the second model S9T is expected to be launched in September 2025. In terms of pricing, the Xiangjie S9 is positioned at a relatively high level, with a starting price of $45,000 - there are no direct competing models in this price range in China's electric sedan field, so Huawei has set its target on traditional luxury brand medium - and large - sized fuel sedans such as the Mercedes - Benz E - Class, BMW 5 Series and Audi A6L, aiming to seize the market share of high - end fuel vehicles.
Zunjie Zunjie is a luxury electric vehicle brand jointly built by Huawei and JAC Motors (Anhui Jianghuai Automobile Group Co., Ltd.), and it is also the one with the highest pricing among Huawei's cooperative automobile brands. The starting price of its only model, the S800, exceeds $100,000, and its competing model is Maybach.

The launch of Zunjie can be regarded as the first "head - on impact" of electric vehicles on luxury fuel vehicle models, and at present, only Huawei in the market has the technology and brand strength to launch this impact.

Avatr Avatr is a global high - end intelligent electric vehicle brand jointly created by Changan Automobile, Huawei and CATL. With a starting price of $29,000, it is the model with the lowest pricing among Huawei's cooperative brands, and its sales volume is second only to AITO.

Avatr's core advantage lies in the "tripartite joint" model - as the world's largest power battery provider, CATL's participation not only ensures the stability of battery supply (the batteries of many well - known automobile enterprises such as Tesla are produced by CATL, and in addition to BYD, most mainstream models on the market also adopt CATL's battery technology), but also helps to reduce the procurement cost of the whole - vehicle battery, thus endowing Avatr with a stronger cost - effectiveness advantage. If you are interested in this brand, you can contact ZEEX AUTO for further consultation.

There are a variety of brand choices in the Chinese automobile market, and the above brands are all representatives of the current popular ones with good development prospects. If you are interested in any of these brands or models, it is recommended to contact Chinese automobile export agents to discuss cooperation, so as to obtain better cooperation plans and services.